Full Job Description
Join Our Team as a Digital Content Strategist!
Company: InnovateTech Inc.
Location: Highlandtown, Maryland
About Us: InnovateTech Inc. is at the forefront of technological advancement, dedicated to delivering transformative solutions that enhance consumer experiences. As a recognized leader in the tech industry, we focus on innovation, creativity, and the development of cutting-edge products that resonate with our users.
As we expand our footprint, we are looking for a talented Digital Content Strategist to join our dynamic marketing team based in Highlandtown. If you are passionate about digital content, have a keen eye for detail, and a knack for storytelling, we want to hear from you!
Your Role and Responsibilities
- Develop and implement comprehensive digital content strategies to support our brand objectives and drive engagement.
- Conduct in-depth audience research to tailor content that meets the needs and preferences of target segments.
- Collaborate with cross-functional teams, including design, SEO, and social media, to ensure cohesive messaging across diverse platforms.
- Utilize analytics tools to monitor content performance and make data-driven decisions for continuous improvement.
- Create, curate, and manage high-quality content across various digital channels such as blogs, social media, email marketing, and our corporate website.
- Stay updated with industry trends and best practices in digital marketing, ensuring we remain at the forefront of content innovation.
- Generate reports on content performance, providing actionable insights to enhance content strategies.
Qualifications
- Bachelor’s degree in Marketing, Communications, or similar field.
- A minimum of 3 years of experience in digital content strategy or a related role.
- Proven track record in developing successful digital marketing campaigns.
- Strong understanding of SEO best practices and web analytics tools (Google Analytics, SEMrush, etc.).
- Exceptional writing, editing, and storytelling skills across diverse formats.
- Familiarity with content management systems (CMS) and marketing automation tools.
- Ability to work collaboratively in a fast-paced, team-oriented environment.
- Creative thinker with excellent problem-solving skills.
What We Offer
- Competitive Salary: We offer a compensation package that reflects your skills and experience.
- Comprehensive Benefits: Enjoy health insurance, retirement plans, flexible spending accounts, and more.
- Work-Life Balance: We believe in promoting a healthy work-life balance with flexible working hours and remote work options.
- Professional Development: Access to training resources and workshops to advance your career and skills.
- Innovative Work Environment: Join a vibrant team of professionals dedicated to pushing the boundaries of technology.
About Highlandtown, Maryland
Highlandtown is a vibrant neighborhood located in Southeast Baltimore, rich in history and community spirit. It is known for its diverse cultural influence, making it a fantastic place to live and work. With an eclectic mix of independent shops, cafes, and art galleries, Highlandtown combines urban energy with a sense of community. Enjoy convenient access to parks, public transportation, and the bustling downtown area, making it an excellent place for professionals driven to make a difference.
How to Apply
If you are an innovative thinker with a passion for digital content and a desire to shape our narrative, we encourage you to apply for the Digital Content Strategist position at InnovateTech Inc. Please prepare a resume, portfolio, and a cover letter detailing your relevant experience and vision for content strategy.
We look forward to reviewing your application!
InnovateTech Inc. is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.